Supplement to Workforce
August, 1997, pgs 13-18

10 Easy Tips for
Recruiting Online

  1. Consider whether you really need a Web site --
    think about the great traffic versus the cost of
    advertising.
  2. Figure out what you want to communicate and how
    you want to do it.
  3. Think about the continuous authoring of job
    descriptions required by HR and the hiring managers.
  4. Decide how high-tech you want your site to be.
  5. Content is King.
  6. Coordinate your efforts with your marketing and
    communications departments.
  7. Learn more from your online visitors.
  8. Build relationships with job seekers.
  9. Make your site memorable and talk it up.
  10. Listen and learn from feedback.


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